Martech Enablement
Digital marketing programs succeed because of martech they are enabled by. Historically, employing marketing technology required 5-7 figure monthly budgets, sometimes just for reporting and management. Modern cloud infrastructures make data available on demand, eliminating significant overhead for marketers.
We’ll help you identify the optimal ad inventory, send the right signals to marketing platforms, set up the right recurring reports, which perpetually powers decision making.
We’ll work with you to setup or supplement:
- Container Tags -> Events, Page Testing
- Data Services -> Automated Reporting, Advanced Measurement, Forecasting
- ROI Models -> Long term Program Expectations
We will position your assets optimally to maximize your in-market opportunity. We will teach you the ins-and-outs and then put you in control of your martech stack.